NewCold: Guaranteed Safety, Temperature, and Integrity for Cold Products

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Jonas Swarttouw, VP Customer & Business Development;  Mike Shawgo, Vice President of Operations, NewColdJonas Swarttouw, VP Customer & Business Development; Mike Shawgo, Vice President of Operations
Creating an efficient cold supply chain is one thing. Making sure it stays up and running 24/7 is quite another. Businesses face many challenges, including labor shortages, rising energy prices, and a lack of suitable land to build warehouses at the right locations. This is where, NewCold, with its compelling cold storage solutions and sustainable energy efficient warehouses, is helping food businesses stay ahead of the curve.

As a leader in automated cold storage solutions and food safety, NewCold offers its large-scale, high-tech facilities that are less reliant on scarce resources such as labor, land, and power for leading food corporations in locations they need in their supply chain. With the help of its cutting-edge technology, automation, and robotization, the company specializes in temperature-controlled cold storage warehousing, end-to-end supply chain solutions, including transportation services. It uses top-of-the-line equipment to automatically transport the food products in and out of the facilities without individuals touching the goods and compromising the safety. NewCold’s proprietary warehouse management system CORAX is directing all flows in the warehouse with optimal speed, efficiency, and reliability, while tracking and tracing inventories in real-time comprehensively.

“Our solutions provide a huge opportunity to always safeguard and support food security while also enabling supply chain agility, which is important in today’s culture and environment,” says Jonas Swarttouw, VP of Customer & Business Development.
From door to door, all of NewCold’s sites are maintained at the required temperatures to keep up with the cold chain consistency. Not only is the temperature optimum for the product in the warehouse where the pallets are housed, but it is also appropriate in all other areas of the facility. A pallet is handled at the right temperature from the time it reaches the warehouse until it is loaded to be shipped to a customer. In case if a product is damaged, the doors inside the controlled environment are unlocked, and the products are removed from the trailer immediately. As products are never stored in a chilled or ambient setting as opposed to many conventional cold storage facilities, there are no cold chain breaches taking place at NewCold’s sites.

Generally, in a conventional cold storage, the pallets are moved around with forklifts, and every time there is a turn, there is a chance of damage. With NewCold, the journey from the truck to the infeed point is 24 feet on a forklift, and there is no turning—a worker can remove the product from the truck, turn the forklift around, and place it on the ground. Thereon, the pallet is moved throughout the warehouse and into storage racks via conveyors that are very consistent and travel at a controlled speed.
  • Our solutions provide a huge opportunity to always safeguard and support food security while also enabling supply chain agility, which is important in today’s culture and environment,” says Jonas Swarttouw, VP of Customer & Business Development.


Showcasing the uniqueness and scope of what NewCold offers is a client success story, shared by Mike Shawgo (VP Operations). One of its customers could not find a reliable cold storage facility, which could support their operation and hence operated eight warehouses in a relatively narrow geographic area. And as one could imagine, with those many warehouses, they were dealing with multiple computer systems, several order processing challenges, redundant inventory, and too many stock transfer shipments between the facilities. NewCold offered a unique solution to the client that aggregated all eight of those facilities into a single shipping site. The solution significantly lowered the carrying expenses, improved inventory control and food safety by reducing touches and state of the art technology.

In addition to its unparalleled commitment to food safety, NewCold places equal emphasis on helping its customers become successful in their supply chains worldwide. The company is investing extensively in QESH (quality, environment, safety, and health) for enhanced customer satisfaction and the organization’s efficiency and effectiveness. “We combine passionate individuals who are devoted to their work with the most advanced technology and automation to guarantee food safety in a reliable manner,” affirms Swarttouw.

Company
NewCold

Headquarters
Breda, The Netherlands

Management
Jonas Swarttouw, VP Customer & Business Development; Mike Shawgo, Vice President of Operations

Description
NewCold is a rapidly growing global company specialising in temperature-controlled warehousing and distribution. Its world-class systems, energy efficiency and productivity stand above conventional cold storage solutions. NewCold is partnering with some of the largest food companies in the world to drive innovations in the cold storage industry

NewCold
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