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Upcoming Trends in Beverage Technology

Food and Beverages | Monday, January 03, 2022

Beverage technology trends generally focus on increasing the long-term viability of manufacturing and distribution operations, allowing beverage companies to achieve sustainability without sacrificing sales or productivity.

Fremont, CA: The primary emphasis of new beverage technology trends is to improve sustainability to meet growing worries about climate change. Internet of Things (IoT), artificial intelligence (AI), big data, advanced analytics, and robotics are all examples of Business 4.0 technologies becoming more widespread in the industry. From sourcing and manufacturing through product distribution and sales, these technologies increase the total productivity of beverage production. Another key developing trend that is adapting to rapidly changing client demands is eCommerce. Furthermore, it enables beverage companies to reach out to their customers more effectively and at a lower cost. Many beverage firms are incorporating immersive technologies such as augmented reality (AR) and virtual reality (VR) to increase customer engagement.

The upcoming Trends in Beverage Technology are:

Artificial Intelligence

The application of artificial intelligence in beverage production expands the IoT's use cases. AI solutions capture the overall picture of industrial processes and derive useful insights into operations using data from linked devices. It also automates activities like refrigeration, inventory management, and taste profiling in the manufacturing process. AI-based solutions can also help with O&M planning by allowing for order forecasting and predictive maintenance.

Smart warehousing

Beverage makers can boost production while lowering labor and waste expenses by automating various components of warehouses. Smart warehousing ensures a safe and efficient material handling system that avoids damage and loss. Voice-controlled warehouse operations, automated guided vehicles for product handling, and automated flow management and bottling systems are all on the rise.

Immersive Reality

Augmented reality and virtual reality are extremely effective at improving customer engagement. Startups provide immersive reality solutions that combine immersive customer engagement into product packaging to make their use in the beverage industry easier. This enables beverage companies to effectively express their brand story and values, resulting in increased brand loyalty. It's also useful for communicating information such as supply chain and carbon footprint statistics, as more consumers are concerned about sustainability and ethical issues when purchasing goods and beverages.

Blockchain

In the beverage industry, blockchain-based technologies improve food safety and traceability. The system embeds immutable data into products in storage and transit, allowing brands to keep a constant eye on their inventory and spot fakes. Furthermore, it assures that no substandard or false product reaches end-users, posing serious health concerns and tarnishing the brand's reputation.

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