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By Mayank Singh, Head Of Digital, Technology And Marketing Departments, Domino’s Pizza, Indonesia
By Keri Dawson, VP-Industry Solutions and Advisory Services, Metric Stream
Food and Beverages | Friday, September 11, 2020
The equipment manufacturers are investing massive sums in R & D’ to allow the bakers to boost operational efficiency and develop application-specific products to meet consumer demands.
FREMONT, CA: The ever-rising number of independent artisan bakers with the proprietary recipes and focused consumer groups is a significant driver for the overall bakery market. The crucial health and wellness trend is also propelling the consumers towards artisanal consumption, perceived to satisfy natural, healthier, and sustainability demands.
With a major chunk of the market being held by independent bakers, the competitive sector has been highly segmented because of the comfortable market entry prospects, low investments, and the innovation in the baking processes.
Improved baking processes
The demand for numerous processing equipment differs massively, depending on the producer; for instance, it requires larger, automated lines for mass production. Enhanced baking processes have allowed the manufacturers to mass-produce the items with longer shelf life, improved taste and flavor, and more aesthetic appeal. Whereas the artisanal bakeries need smaller processing equipment that is often flexible and has a smaller footprint.
Be it big or small, the developments in automation in areas such as artificial intelligence and smart manufacturing techniques is a massive factor propelling the segment.
The giants of the bakery processing equipment market are continually striving to develop machines that can boost the productivity and manufacturing quality, but still, have an eye on lessening the overall environmental impact.
The current trending solutions include machines with remote monitoring systems that help save time and money on repairs and equipment downtime. Also, automatic timers facilitate the hasslefree monitoring and setting of the duration for mixing and kneading, making sure the dough texture is precise and significantly reduces energy consumption by automatically turning off operations after programmed timings.
These modern machines are not only being popular in the US but also gaining demand in the Asia Pacific and Africa, which is predicted to result in the rise of disposable household incomes and the changing lifestyle of the urban population.
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