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Partnering With The Montag Group To Accelerate Tendedbar's Strategic Growth

Food and Beverages | Sunday, January 23, 2022

TendedBar and The Montag Group have entered a strategic partnership that will help TendedBar to scale its unprecedented popularity and growth.

Fremont, CA: "As we strategically scale this growth, The Montag Group is the perfect partner to help us work in advance with the catering companies, venue operators, pre-event marketers and other key groups  to optimize our readiness the minute the lights go on and its showtime." comments Justin Honeysuckle, Co-Founder of TendedBar. TendedBar, the most creative automated bar service in the industry, has formed a strategic alliance with The Montag Group. The Montag Group will develop synergies and maximize connections and partnerships with venues, leagues, concessionaires, and operators in order to assist TendedBar in strategically scaling its explosive growth.

As it revolutionizes the fan experience throughout the sports and entertainment industries, TendedBar continues to expand its footprint and reach. The Montag Group is committed to constructing and accelerating firms in the sports and entertainment industries.

“We knew that TendedBar would be incredibly popular with both fans and with host venues given the speed and simplicity of service for the customer and the increased throughput, margins and insights for the venues. With that popularity has come exciting growth.” adds Justin Honeysuckle.

As TendedBar continues to expand, the Montag Group, led by industry visionaries and entrepreneurs with an unrivaled network and incomparable insights, will also generate a number of business growth opportunities.

TMG Vice President of Consulting, Matt Kauffman adds, “From our earliest conversations together, we were impressed by the innovative, technology-driven nature of TendedBars offering - sentiments that were only amplified after spending time with their team in live event environments and witnessing first-hand the undeniable, organic attraction of patrons to pour at each TendedBar. Now, we are thrilled to be serving as an advocate for their brand and a catalyst for strong and sustainable growth across the sports and entertainment landscape.”

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