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Food and Beverages | Wednesday, July 28, 2021
The 250mL Rhythm Dreams are a limited-edition direct-to-consumer product that is now available at drinkrhythm.com in 6-packs for 23.99 dollars and 12-packs for 44.99 dollars.
FREMONT, CA: Rhythm CBD Seltzers, an infused beverage company, has recently released Rhythm Dream, a Blackberry Lavender scented sleep aid, a smaller version of their popular end-of-day beverage. Customers may now choose between the original 12 Fl Oz (355mL) Rhythm Dream, which has 15mg of broad-spectrum hemp extract and 5mg of melatonin, and the new 250mL can, which contains 10mg CBD and 3mg of melatonin, for a quick and easy way to end the day. The 250mL Rhythm Dreams are a limited-edition direct-to-consumer product that is now available at drinkrhythm.com in 6-packs for 23.99 dollars and 12-packs for 44.99 dollars.
“Our customers love the restful night’s sleep Rhythm Dream provides and requested a smaller format, so we listened and delivered,” said Ian Monat, CEO & Co-Founder of Rhythm.
Each 250mL can contains 10mg of broad-spectrum nano-CBD and 3mg of melatonin, thanks to an emulsion produced by Vertosa, a science-first firm that provides the most effective and dependable active ingredients for infused products. The first of Rhythm’s three beverages to be available in a 250mL can is this slimmed-down version of Rhythm Dream. According to the company, similar versions of the Rhythm Recover soothing seltzer and the Rhythm Awake invigorating seltzer will be released for consumers and eventually into the wholesale channel. All of Rhythm’s seltzers are sugar-free, gluten-free, non-GMO, keto-friendly, and vegan.
Rhythm also met its target of generating 250K dollars in a friends and family capital raise, managed by Martn Guerrero, the company’s CFO and Co-Founder. The funds will be used to increase inventory, launch new items, improve trade marketing, and form distributor alliances. “We are humbled by the confidence that our investors have shown in us and can’t wait to use the capital to drive Rhythm’s strategic initiatives forward,” said Guerrero.
Rhythm also announced the formation of a new Board of Advisors comprised of industry leaders in Marketing, Engineering, and Finance and Strategy. Gabriel Ramirez of August United, one of AdWeeks’ fastest-growing marketing companies, is a member of the Marketing Team. As Vice President of August United, Ramirez has extensive experience in publishing, media, and advertising, giving him strategic insights into the ever-changing digital media market. Colleen Leddy, a marketing agency veteran, and consumer brand strategy and engagement expert, completes the Marketing Team.
Martin Kockx, a 12-year veteran of the production and packaging technology industry, is the Technical & Engineering Advisor. Kockx most recently worked as a CAPEX Project Manager for a fast-growing CPG firm specializing in Ready-to-Drink beverages. Finally, as Finance & Strategy Advisor, Jeff Monat, a seasoned financial specialist, completes the board. Jeff has been investing in cannabis since 2013, including Rhythm, and is currently a Partner with Merida Capital Holdings, a cannabis-focused private equity firm.